APAC Growth Strategy

EBANX is expanding its presence in Southeast Asia to support cross-border solutions for global merchants by integrating local payment methods. The fintech company has recently entered Thailand, Indonesia, and Turkey, planning to include Malaysia and Vietnam later this year. This move aligns with EBANX’s focus on emerging markets where credit card adoption remains low.

Landscapes for Further Development

EBANX has contributed significantly to the development of instant payment systems in Colombia by aiding in the creation of Bre-B, a Pix-inspired system. More than 30 million users—over three-quarters of Colombia’s adult population—are already registered on this platform.

In Indonesia, where only 6% to 7% of adults have credit cards, EBANX finds a suitable market for its cross-border services due to the low credit card usage and the launch of the national QRIS payment system in 2019. Similarly, Turkey has embraced digital payments through its FAST instant payment system, which processes around 3.5 million transactions daily.

EBANX facilitates hundreds of local payment methods across various markets, streamlining cross-border transactions for businesses operating globally. Last year, 36% of EBANX’s total payment volume came from the Asia-Pacific region. The company expects TPV in this region to grow by 30% this year.