Payment services provider Worldline has unveiled an AI-driven routing solution designed to enhance payment authorization rates for businesses.

Boosting Payment Authorisation Rates with AI

Following successful pilot tests, the new service has demonstrated a significant boost in authorisation rates—over 2% more than what was achieved with Worldline’s rule-based routing, as reported by the company.

Worldline’s routing solution leverages AI to analyze transaction data and instantly choose the best payment route. This approach not only increases conversion rates but also reduces costs for businesses, allowing them to maximize profit margins without additional effort. The solution combines the reliability of predefined rules with the adaptability of machine learning.

Key Features of Worldline’s Routing Service

The service includes several key features:

• Omnichannel capabilities, enabling businesses to use the rules-based routing at multiple points—both online and in-store.
• A global reach with support for multi-currencies and multi-acquirers, offering intelligent cross-border payment handling.
• AI-enabled routing, which selects the most favorable acquirer, further improving conversion rates.

Worldline’s AI-based solution is currently being used by global e-commerce customers and will be made available to other platforms. This move underscores Worldline’s commitment to advancing intelligent transaction management in the payments industry.

Additionally, the company has partnered with commercetools to enhance payment solutions for e-commerce businesses. The collaboration aims to provide a range of Worldline’s payment services, including local payment methods and real-time fraud detection.