dLocal has recently announced that it will be providing global merchants with access to Brazil’s Pix payment method, incorporating biometric verification. This move is intended to streamline the overall mobile shopping experience.
With this development, users are expected to have the ability to authenticate Pix transactions using a facial or fingerprint scan directly within their preferred merchant’s checkout process. Previously, this step required a switch to a separate banking application, creating an inconvenience for many consumers.
In place of navigating to a bank app, biometric verification can now occur right within the merchant’s app via facial recognition or fingerprint authentication. After users grant consent, future Pix transactions may be completed with just one gesture, potentially offering a more seamless and card-like experience for customers.
Improving Payment Efficiency and User Experience
Based on the official press release, implementing biometric verification alongside Pix payments aims to address long-standing issues of switching apps during transactions. Additionally, it is designed to make the entire process faster and more intuitive, especially when using a mobile device. The term “Pix with Biometrics” by dLocal seeks to simplify the explanation of the JSR framework: biometric approval within the checkout flow without any redirects or additional steps.
By launching Pix with Biometrics, dLocal intends to showcase its commitment to supporting Pix capabilities. The company will offer every new Pix feature released by the Central Bank as soon as it becomes available. Moreover, through this initiative, dLocal aims to strengthen its position as a reliable partner for global merchants navigating Brazil’s complex payment landscape.
For marketplaces, digital services, and apps operating in Brazil, reducing payment friction – particularly that which arises on mobile devices – is crucial. By adopting the biometric approach for Pix payments, these businesses can potentially improve conversion rates and customer engagement by providing a more efficient and secure checkout experience.
