European neobank bunq has received approval from the Financial Industry Regulatory Authority (FINRA) to operate as a broker-dealer in the United States, marking an important step towards its goal of serving customers in America.

US Stocks Offering for American Customers

This approval allows bunq to introduce its U.S. stocks offering to Americans, enabling self-directed investing and access to mutual funds and ETFs. This service is part of a broader rollout in the region.

The decision to offer these services follows increased demand from users who reside, work, and invest across both Europe and the U.S.

Bunq’s Expansion Strategy

bunq aims to extend its European approach—used by 20 million users—to digital nomads, expats, international entrepreneurs, and remote professionals with ties on both sides of the Atlantic. For many of these users, the U.S. plays a significant role in their lives.

With the launch of services for American customers, bunq aims to simplify investment processes for Americans and those who call the U.S. home.

Further International Expansion

Bunq also intends to expand into the UK by applying for an EMI licence. The company previously stated that this move would enable it to tap into a market with approximately 2.8 million British digital nomads and individuals.

Recent Partnerships

To support its global expansion, bunq partnered with Ascenda, enhancing its loyalty program and rewarding users for their international lifestyle. Additionally, it joined forces with Kraken to offer crypto staking across the EU, allowing users to earn up to 10% annually on their digital assets.