Bosta collaborates with Mastercard to empower Egyptian SMEs.

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Bosta has teamed up with Mastercard to offer tailored solutions for small and medium-sized enterprises (SMEs) in Egypt.

This collaboration will introduce integrated logistics and payment services through a discount program, supporting SME growth within the Egyptian e-commerce sector.

Under this agreement, Mastercard Business cardholders gain preferential rates on Bosta’s shipping services. The partnership unites Bosta’s logistical capabilities with Mastercard’s payment technology and data analytics to form an all-in-one ecosystem for businesses operating online in Egypt.

Enhancing SME Operations

Besta aims to assist SMEs by simplifying their operations and broadening their market presence. The company will supply complete e-commerce services, encompassing storage, order fulfillment, and doorstep delivery options. Meanwhile, Mastercard brings its payment infrastructure, digital tools, and a network of financial partners.

Through this partnership, SMEs can tap into business resources and payment innovations aimed at facilitating digital transformation. Both companies emphasize that the initiative’s goal is to enable scalable operations and increased operational stability for businesses in Egypt’s burgeoning e-commerce landscape.

Evolving Digital Commerce Environment

The growth of ecommerce in Egypt has been fueled by rising internet access and smartphone usage, making it crucial for businesses to integrate logistics and payments. The collaboration underscores the ongoing push to combine these services in regions witnessing increased digital commerce activity.

Given that SMEs constitute a significant share of Egypt’s economy, reliable logistics and payment systems are key for companies looking to engage in online trading activities. This partnership aligns with broader efforts to link financial and logistical networks across the region to support SME expansion.

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