Treasury Prime has integrated i3 Bank and Coastal into its expanding network of financial institutions, enhancing the capabilities for Embedded Finance and BaaS programs.
This integration has boosted Treasury Prime’s network to over 20 banks, with plans for further network expansions throughout the year.
Enhancing Fintech Engagement
Both i3 Bank and Coastal will leverage Treasury Prime’s platform to evaluate fintech partnerships that align with their respective commercial and risk criteria. They intend to utilize Treasury Prime’s AI-driven marketplace for screening potential collaborations, avoiding independent bilateral arrangements.
I3 Bank aims to broaden its ecosystem of fintech clients and explore new partnership prospects via Treasury Prime’s technology. By utilizing this platform, the bank can evaluate prospective partners based on set strategic and risk criteria, while also enhancing its deposit growth and related revenue generation through additional infrastructure support.
For Coastal, the integration supports more intricate embedded banking scenarios, such as virtual accounts and adaptable account structures. The bank intends to use Treasury Prime’s marketplace tools to develop a pipeline of fintech partners while maintaining control over its Embedded Finance operations and ensuring governance compliance.
Treasury Prime representatives noted that banks are increasingly seeking structured methods to engage in embedded finance with reduced operational and compliance risks. Network models enable institutions to partner with multiple fintech companies, retaining oversight of the selection process and program design.
According to Treasury Prime officials, their marketplace employs machine learning and large language models to streamline the assessment of potential fintech partners, minimizing the time and uncertainty involved in forming new partnerships.
The move towards embedded finance is growing as banks look to offer a range of financial products such as payments, accounts, and other services. Treasury Prime states that its marketplace connects thousands of fintech companies seeking bank partnerships, providing banks with a comprehensive selection of pre-screened opportunities under one framework.











